Further to the news we posted yesterday about Sky 3D TV, DigitalSpy have released an interview with Sky's Director of Strategic Product Design which reveals more about what we can expect to see: [QUOTE][B]DS[/B]: What was the background to Sky getting involved with 3D? [B]GOS[/B]: "We spent the last year really doing research and development into this and, you know, at Sky we are always innovating. We've had a number of projects running this year in the innovations streams and 3D is one that has really surprised us with the success that we have had. Early last year we started looking at producing 3D [COLOR=black]content, we did the boxing and then we started looking at different types of content. So we did football and rugby and then we were the first TV company in Europe to broadcast a live[/COLOR] 3D TV event, which was the Keane concert from Abbey Road Studios. With each one of those, we were really surprised by the quality of the experience for viewers that we were achieving."[/QUOTE] You can read the full interview here: [URL]http://www.digitalspy.co.uk/digitaltv/a170438/sky-3d-is-the-icing-on-the-cake-of-hd.html[/URL]